This is where
came in...
What we did for team <Client Busiess Name>
To start, we worked with <Client's First Name> to establish ‘who’ <Client Busiess Name> is.
During this process we helped the team to articulate the cornerstones of the <Client Busiess Name> brand, like its principle archetypes, tone of voice and overarching goals.
BRAND STRATEGY
1 - 2 weeks
Next, we helped <Client First Names> to establish a brand aesthetic for <Client Busiess Name>.
Not just any aesthetic but one that would perfectly walk the line between being a xxx brand and a xxx brand. It was a fun challenge!
BRAND identity
1 - 2 weeks
Once we knew ‘who’ <Client Busiess Name> was and what the brand looked like, we focussed our attention on the team’s digital product.
First, we created a comprehensive blueprint for the <Client Busiess Name> product, detailing its full UX system. We outlined each end user’s experience and interactions with <Client Busiess Name>, allowing <Client's First Name> to visualise their digital product. Once the system was perfected, we added the visual and interactive aspects through an iterative process of UI design.
SYSTEM DESIGN
UI / UX DESIGN
4 - 6 weeks
Finally, we helped the team to get <Client Busiess Name> online.
We designed a Marketing Website that showcases <Client Busiess Name> and speaks to their target market while providing clear call to actions.
3 - 4 weeks